Government & Public Relations
Part of the Office of External Affairs, the Department of Government & Public Relations serves as the strategic bridge between the College System of Tennessee and the public through its engagement with government leaders, media, local communities, and statewide audiences. Combining government relations, marketing, public relations, and digital strategy under one umbrella, the department tells the story of Tennessee’s community and technical colleges while advocating for policies and funding that strengthen student success and workforce development.
Key Functions:
-
Strategic Advocacy and Government Relations
We shape and advance the College System of Tennessee’s legislative agenda by building relationships with elected officials, analyzing policy developments, and ensuring our voice is heard at the state and federal levels. -
Marketing and Brand Strategy
Through coordinated campaigns and statewide initiatives, we promote the value of postsecondary education, highlight student outcomes, and enhance the visibility of the College System and its institutions. -
Public and Media Relations
We engage the media, respond to public inquiries, and craft compelling narratives that elevate the system’s impact while supporting enrollment, workforce development, and strategic partnerships. -
Digital Strategy and Communications
From website development to social media and digital storytelling, we manage the platforms and tools that connect Tennesseans to college opportunities, programs, and success stories. -
Stakeholder Engagement and Communications Support
We collaborate with internal and external partners to share timely, accurate information and support strategic communications that strengthen relationships with students, communities, industry leaders, and policymakers across the state.
Through this integrated approach, the department ensures the College System of Tennessee is seen, heard, and understood while advancing its mission of student success and workforce development.
Marketing Project Request Form TCAT Project Request Form